Vcp S25 Pantone View Colour Planner Fauna 4 Copy

As we move through 2024, the landscape of graphic design continues to evolve, blending timeless aesthetics with cutting-edge technologies. Recent trends in design have drawn inspiration from the whimsical, vibrant feel of the 60s and 70s while maintaining key elements of modern design.

This year has presented a unique intersection of creativity and functionality, where designers push boundaries to create memorable visual experiences. Departing from previous trends in minimalistic, neutral-toned design reflects a new era of graphic design.

In 2025, we will likely continue to see this move towards eye-catching maximalism. As we embrace these trends, the future of graphic design presents new opportunities as digital creativity and human ingenuity continue to merge with modern methodologies.

Here’s a glimpse into the current graphic design trends shaping the industry:

Color trends for 2024-2025

High Visibility, Persian Jewel, Kohlrabi, Burnt Sienna, Carnival Glass, Tender Peach, Rose Violet, Red Orange, Red Dahlia, Classic Blue

Color of the Year: Future Dusk

Picture4

Psychedelic Art: Psychedelic art is a revival of the 1960s and 1970s aesthetic, that features vibrant colors, surreal shapes, and optical illusions. Psychedelic art is influenced by the culture of music, drugs, and spirituality, and aims to evoke a sense of wonder, curiosity, and transcendence.

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70s Nostalgia: Faded color palettes, retro stripes, checkers, florals, and other funky patterns that scream “the golden years.”

Retro Copy

Bento Box Grids: Artful arrangement of boxes in varying sizes to house fragments of information or graphics. When these pieces come together, they form a cohesive larger box, resembling the compartments of traditional Japanese bento boxes.

Bento

Cluttercore: Thick strokes, vibrant colors, and the deliberate overlap of graphics as a form of self-expression aimed at fostering positivity.

Clutter

Bold Minimalism: Every element in the design serves a purpose, stripping away the unnecessary to reveal the essence. Minimalist designs are characterized by clean lines, ample white space, and an uncluttered aesthetic.

Bold Minimal

Vintage Line Art: Vintage line art is a trend that uses simple and elegant lines to create minimalist and timeless designs, that evoke a sense of nostalgia and sophistication. Vintage line art is inspired by the art movements of the 19th and 20th centuries, such as Art Nouveau, Art Deco, and Bauhaus.

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Color clashing

Color Clash

Freehand Revival: The Freehand Revival graphic design trend finds beauty in the imperfect, the impermanent, and the incomplete. It invites us to explore the world of hand-drawn lines, characterized by their delightful imperfections and gentle wobbliness reminiscent of delicate sketches.

Line Art

Doodles: Hand-drawn, often whimsical, drawings that do not follow the rules of graphic designing; that’s why they are so personal. Hence, doodles are a great way to add a personal touch to your designs and authentically deliver your brand’s message.

Doodles

Simple Geometric Shapes: Simple geometric shapes are a trend that uses basic and familiar shapes, such as circles, squares, triangles, and polygons, to create clean and modern designs that convey a message of clarity and simplicity. Simple geometric shapes can be used to create abstract or figurative visuals that play with the contrast, balance, and harmony of the design.

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